As a marketing communications professional for more than 25 years, I’m experienced in advertising, branding, public relations, event and trade show marketing, content marketing and social media.
This March, I rejoined the workforce with a global brand where there is support, infrastructure and process. This opportunity beckoned me to help rebuild a channel marketing program and make a new beginning. This is a full time gig; another transition.
As a content marketer and storyteller, I know how to blend and mix my creative and technical skills to implement the strategy behind a company’s marketing efforts, lead a tactical execution across a variety of marketing channels and manage any online social presence. Over the years, I have provided my clients with customized content for blogs, websites, e-marketing and social media to communicate value, encourage engagement and drive action.
As a former public relations supervisor and freelance writer, I understand intuitively what journalists and editors are looking for in a story – and what they’re not.
I believe in the power of storytelling.
I love to read, write and share stories. Long before I started writing professionally, I wrote for fun. Inspired by the world around me and from the books I read, I tried to delight, touch, and enchant my readers–even if the only person I reached was me.
In the past 14 years, I have published more than 250 stories about motherhood, parenting, love and life on my MOMMY MUSINGS blog. Like many first time moms, I started the blog to chronicle my son’s life, but it became more than writing about poop and teeth. I discovered my voice, which grew stronger every day. My stories became my art.
In 2015, I was one of only 13 cast members selected for Rochester’s first-ever Listen to Your Mother (LTYM), a live staged-reading event to give local women and men a forum to share their motherhood stories in celebration of Mother’s Day. I read my story “Tangled In Leather,” which can now be seen and heard on YouTube (please feel free to view, like and share!)
I’ve authored hundreds of stories that have appeared in publications such as DaKa Magazine, Rochester Woman Magazine, Rochester Democrat and Chronicle, and Rochester Magazine, where I was featured on the cover of the February, 2014 issue. I’m a former columnist of the popular “Woman to Watch” column for the Democrat and Chronicle, and a contributor of lifestyle and feature stories. I’ve even won an award for inspirational stories.
One thing I know for sure is that I will continue to write and share stories. This is my art.
Thanks for stopping by.
You can view several published articles on my Flipboard magazine here: http://flip.it/5MyiE.